So Kanye still hasn't tweeted anything since I last posted (a week ago). Personally, I still believe he's up to something. Maybe his career is finally over and he has nothing to speak about. *Kanye shrug* lol
Well, since you took the time to read this, I'll go ahead and educate you real quick. Lets talk about ways you can use twitter as a marketing tool. Entrepreneur.com has put together a list of five ways to use Twitter for Marketing that you might not know about, that can help you reach any audience (click here for the full article).
1. Use advanced search options to locate opportunities.
2. Tweet often to boost search-engine optimization.
3. Connect with media.
4. Reach people on mobile phones.
5. Change link headlines every time you tweet them to boost traffic.
These points are most helpful in the marketing research phase. Lets say we worked for Kanye and wanted to know what was being said about him, we can search his name to find out who is saying what. Then say we find lots of people are wondering why he hasn't released any music lately, here is an opportunity! We now know what people are looking for. Once some music is ready to be released, Kayne will tweet so his fans know where to download his music (link should be in the tweet to make it most effective!). Recap: Twitter helped us find an opportunity, and provided a free way to tell our consumers there wishes have been answered. Gotta love Twitter!!!
No comments:
Post a Comment